Ever notice most audio magazine cover are white?


I'm talking TAS and Stereophile.
Does a (mostly) white cover save printing money?

Yes, I DO have too much time on my hands...
128x128dweller
I haven't noticed this, since I don't peruse the glossy rags anymore, but I would think that it is more of an effort to make an item stand out, as a white background makes things look more clearly defined. How many business reports are done on fancy colored paper? Yes, it cost more money, and makes it more difficult to read....not exactly a win/win.

And YES.....you do have too much time on your hands. ;^)
You don't have too much time on your hands,you have way way
way too much time on your hands! Now if you really want to
kill some time,tell us what the ratio is for white cars versus
red cars ,and report back with your findings.
As someone who spends a fair amount of time working on print publications, a preponderance of white covers probably represents the designer just taking the path of least resistance. The minute you move away from white backgrounds, you start dealing with issues of color harmony between background, print font and product and a colored or grey background can make elements in the visual composition either look muddy or "pop" too much. Also, different cultures have different emotional associations with varying colors and if you are trying to appeal to an international audience, white is a safe bet.
Good answer Photon46 . As a printer,,I dont believe less ink coverage on the cover means less of a printing bill. White ink is used as well at times. Customers are usually charged by the number of colors on a page. I am looking at the cover of TAS which is fairly dark background w/ a light colored amp.Printing is not cheap!
Yogi: The keyword here is "most".
ebm: I looked up the 8 (!) posts of yours (since 2004!).
Have a little trouble making up your own mind do you?
TAS and Stereophile can also print their publications on Charmin 4-ply beautiful white toilet paper. They also should make sure that paint is envoronmentally safe and won't be transferred to an us when used.