First, if you carefully match your cartridge's mass and compliance to that of your tonearm you should be able to achieve an optimum vertical and horizontal resonance of between 8 and 12Hz. This is precisely what you do to ameliorate the effects of record warp information being amplified and sent to your speakers.
Rumble is a characteristic of a poorly designed main baring or one that has been "modified" and contaminated with foreign matter as opposed to just leaving the original permanently lubricated one alone.
Many phono preamps are designed with a gradual and progressive roll off below 100Hz which leaves the response down by 5 - 10 dB at 10Hz or so and forego an adjustable subsonic filter. Probably most of them.

