@ddonnight
I have always tried to be respectful in my comments, and I agree with your sentiment. Hopefully, unless someone has a specific question about my experiences with QSA Lanedri, I will back off from making further comments after this one.
Many brands make big claims in this hobby. Most talk the talk, but how many would go into a show like Axpona, demonstrate their product against another, and offer a money-back guarantee if you did not like it? It goes without saying that you won't like every speaker, amp, or cable at a show. But if I owned an audio company, I surely would not be demonstrating my product if I did not think it would show well. And if you are Mark Sablon ( Sablon Audio), a trusted and very good Company, why would you lend your own cables with a QSA Lanedri treatment? Lastly, there is a YouTube video of a Company that has measured and tested over 30 different brands, including the QSA Lanedri Ultimatum Infinity Line, which I have. The Gamma and Ultimatum lines have been selling for over 3 years, so this is not a brand-new startup, and they have hundreds of happy customers. The point I am trying to make is that QSA Lanedri is not a scam company.
If QSA Lanedri does not fall within your comfort zone in trying new products, that is completely fine. Not everyone likes to experiment, and no one is forcing you to. Before I got my dream system, I was always experimenting with new products or tweaks. Now I am happy where I am.
The Discovery series was launched so that people can try out a product only costing $250 with a money-back guarantee. This cable may not be as good as what you have. I am in no way, shape, or form guaranteeing that. But what would happen if, after trying the Discovery series, you determined it was as good, or maybe better, than the $1k or $2k cable you love?
What is harder to understand is repeatedly declaring the brand a scam without even trying it. The Industry has conditioned us to believe that meaningful performance can only come from exotic materials and high-priced tags. The result is that our mindset is naturally resistant to believing that anything less costly or affordable can challenge the status quo. In the end, Resistance is natural when a company like QSA Lanedri disrupts the established narrative.
Skepticism is healthy. Dismissing without listening or trying is not. At some point, the only meaningful evaluation is first-hand experience.
I have said my peace, and it's time for me to go and enjoy the music. Thanks for listening.

