See the speakers Bose uses in their Critical Listening Room

Did you try reading the article?

"Our team built five speakers in the lab to ensure the best possible quality."

So they are Bose speakers. Built in the lab. To ensure the best possible quality.

What I find interesting is that according to Bose their "Golden Ear" experts are such "highly trained" at listening they are able to "tell there is something not quite right".  Wow!

I mean, its not quite resident theoretical physicist level, but.... "something not quite right"!? Wow! No wonder they make such a great clock radio.

See the speakers Bose uses in their Critical Listening Room

Good luck on all those drivers trying to work in "perfect" unison without any smearing, what a w***k, same goes for McIntosh's ref speaker.
 https://i.pinimg.com/originals/28/70/de/2870deba6f6faf2c175ad64cc1101053.jpg

Cheers George

If I were Bose, I would spend all that development money on designing, constructing and configuring a moveable-surfaced auto interior as a test lab. Only in that environment can one listen in real time, make adjustments to placement, panels, shape, volume, drivers, etc. I see no connection between the "studio" they set up and a car/truck/SUV/RV/bus interior. Also, their logic for using Genelecs makes absolutely no sense.

No wonder they have never been accepted by this community as a serious player. I mean, I’m from Boston and I’ve heard music performed in Symphony Hall many times, but there is no way that place translates to my home let alone my car. And the drive from there to Framingham? Apples and oranges. It’s just silly.

Disclaimer: at one time, long ago, I owned 501s and I thought they were the cat’s whiskers, until I heard better.

@millercarbon, thanks I must be blind.  Would be interesting to know what drivers they chose.

LOL at the people here who just assume that they know more than the experts that Bose employs. Bose knows exactly what they are doing and the market they are targeting. This article would seem to confirm this.

invictus005

Bose has actual audio engineers, unlike a lot of these garage companies ...

That's probably true, but doesn't explain why Bose products tend to sound so awful. You know the old saw: "No highs, no lows, must be Bose."

invictus005

Bose sounds better than a lot of the crap peddled on this forum.

Enjoy your Bose system, invictus. You know the old saw: "No highs, no lows, must be Bose."

I don't like Bose but I have heard more  than one system based around 901's that sounded good . Not easy to do, but can be done .

they are room dependent.. you need walls for the 901's to sound half way decent. Reflective sound adds a certain ambiance but almost sounds like the performance is taking place in a different room than the one your in.

From what I have heard from associates in Boston, there are a lot of audiophiles who are engineers working at Bose. There job is not to make audiophile products, but products that sound "good" and easy to use. Just like they are engineers who love racing working on the next plain Jane Honda Civic. You do your job.

A number of us audiophiles are using their QC35s for traveling,  better than PSB, or Sennheiser in noise cancelling and they sound descent.

By the way, what Bose, and Harmon are able to do with OEM systems are incredible, especially if you knew how little they are paid per car vs what you would pay aftermarket.

The 901 is no longer being sold.............(thank goodness).