How about great production values and the perception of quality? An impressive faceplate and a slick marketing campaign always sells better with a subliminal trust of the viewer.
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Certainly overcoming this problem offers huge results and maybe the single most important investment you make in your system.The problem is that we are bombarded with similar hyperbole from manufacturers of tweak-type products (and cables), who claim theirs is the key to solving your big problem and making your system sound great. I have a box of some of those tweaks in the back room.
Indeed, nice faceplate and smooth marketing...
Well, that does give some assurance, and I do not ask for more when I need a dishwasher or a PC.
But when it comes to audio, surely that is not enough for everybody here?
I must admit that I only partially understand the underlying physics and mathematical models ... still, I am more encouraged when I read coherent white papers (e.g., like the one B&O did on Beolab 5), than hearing apparent gibberish repeating words “magnets make more music” (i.e., I watched the video);
yet quite a few audiophiles tend to dismiss B&O, often raving about “tweaks”.
- Something is rotten, but it is not in the kingdom of Danmark?