$27,500 for whaaaaaaaaaaaaaaaaaaaat???


$27,500 is a nice chunk of change, even in the audiophile world.  I think we can all agree on this.  You can get a pretty kick ass system for that amount.  I think we can all agree on this, too.  I just read something at stereophile.com that almost...almost made me choke on my triscuit.   Luckily for me, I had water ready to go, knowing how dry those things are.  $27,500 is the price for a paint upgrade, a color called cranberry pearl finish on a pair of speakers made by Wilson, the Chronosonic XVX.   Now, when we hear the name Wilson, we all know what that means.   But come on man,  $27,500 for a paint upgrade. 
shtinkydog
@french_fries , "For me, the contradiction comes from their stating how well the present line performs, while they are already working on re-designing them at the factory for the next upgrade. The availability of "newer technology", or some new cabinet material is already in the works, and so you’re "obligated" to come by after 3-4 years and audition the V-2, then the 3, and so on. This all happens way too quickly while other companies stick by their designs for much longer intervals. You may want to know what was so wrong with the original SOTA speaker you paid so much for."



Great point, valid today as it ever has been.

Some might say that the whole of audio is nothing more than a unhealthy mixture of the Emperor’s New Clothes regularly doused in very rare and precious snake oil. Nothing more - nothing less.

Do today’s Wilson speakers sound any better than yesterday’s? Does anything sound better than the original 1959 Quads? Is the LS3/5 still the best bookshelf speaker ever built? Are box speakers (monkey coffins) now caught in the leaping frog puzzle syndrome where only increasingly minuscule forward leaps are possible?

Are Harbeth the only company willing to admit their designs today are only marginally better than those from the 1990s?

Are we all being suckered onto a never-ending merry go round ride? Eventually arriving to find we are hardly any further along than when we started.

Perhaps the lucky ones were those who had assembled a system they could enjoy and then forgot about the quagmire infested world of audio. Perhaps they found when they returned to have a new look a few years later that nothing much ever changes.

Here’s Daryl Wilson talking about where he’s coming from. My take is that he sounds more like he’s Tim Cook than Steve Jobs. Not sure what deodorant he’s using, but nice suit and tie, nevertheless.

Should keep the shareholders happy.

https://youtu.be/JTnaSrIIW2s

Let me reiterate that it's not the cost of the paint and the labor involved that seems excessive. The Large unwieldy Chronosonic would have to be completely dis-assembled in order to get the paint applied properly, so I'm very sure they could justify the costs involved if they wanted to.  But for me, I would mention that it's rather the fact that their premier product- the Watt-Puppy- made them what they are today. Only now it's called the Sasha. After endless years of using an inverted metal tweeter they switched over to a smoother-sounding silk dome. But they won't convert the Ver.1 to the 2, or the Ver.2 to the newest Ver.3.  This is mainly  over a tweeter and a modification of the crossover. The dealer ought to be able to buy the upgrade in kit and install the new parts in a few hours.  The cabinet material was superb and virtually inert back when it was called the W/P 3/2 and cost $12K. I respect their dedication to cost-no-object, but the real night-and-day improvement comes from a great recording VS a poor one. Imaging and sound staging is a further step forward, and a valid one. But engineering a pleasant "listenable" speaker was attained many years ago by ADS, Acoustic Research, Advent, Dynaco, and so on. Flat Panels were also making tremendous headway in making the music sound "real". David Wilson is originally known for making a speaker that took up very little space and had impeccable build quality. But his greatest legacy in the long run may end up being the excellent recordings he made. I have THOSE since I could afford them. They should all be re-issued, because I could never justify buying one of their speaker systems, even if I had the money. Since they're never satisfied, the consumer in turn must also never be satisfied. 
Why do people care about how others spend money? We all chose careers and some careers pay more than others.  Some are lucky. That’s the world.  If someone has 27k for a paint job and that’s how they want to spend it why is that bad or wrong? Helps keep the economy moving and it’s all done in the USA in this instance. Far better than giving handouts to people for doing nothing.  Not sure why audio prices seem to elicit reactions more than other things - there are watches that go for over a million and then check out what art work goes for at Sotheby’s.  It’s just oil on a piece of canvas.....
I think the opinion is just that most people think this is ridiculous just like a million dollar watch or painting just as you described. 
I can think just that and not care that it happens but still think its asinine.