Wilsons new flagship


Maybe I am getting old but Wilsons new flagship $780k  and they feel it is justified,

lit gets better if you want custom paint $110,000 they said it takes 2 days to paint both speakers, Jays audio lab commented and I think it was way too much and 

$110k for $300 in paint is nuts that is truly taking advantage of everyone with wealth, imo only an idiot would pay that. I guess nothing should surprise me any more !!

audioman58

$780k USD for a pair of speakers is every bit as irrational as a $3 Million USD (and up) Bugatti, but they will sell for exactly the same reasons. If Wilson Audio wants to fulfill a luxury speaker engineer’s wish list without financial constraints and has enough market support to justify the creation, so be it. They almost certainly make enough profit on these such that only a handful needs to be sold, with the indirect benefit of this exercise being it hedges their market perception to an exclusive audience eager to hand over large amounts of cash for speakers. 

I think spending that much money on a pair of speakers is stupid. Speakers like most audio equipment depreciates quickly, the example of the Bugatti is flawed. The Bugatti will if anything depreciate slowly, hold and eventually increase in value...and it comes with speakers. 

Why should I care about how others spend their money? People spend all kinds of money on all kinds of things.

What folks may not realize is that the number of wealthy people has reached a critical mass wherein they can keep all these uber expensive product manufacturers in profit. What appears exorbitant to us is merely small change for them. Ergo, this $780k speaker is extraordinary but affordable. Just not to us.

The target market is a couple of guys laundering their dirty money.  

Willie...or who's that guy who was selling a 1 million dollar cartridge? Dartzeel, mmhm

You’re not their target market.