Certain cables give you the "perceived illusion" of an expansive soundstage with tremendous depth, more "air" around the voices and instruments, and this is true. I believe this is due to cable geometry more so than exotic copper or silver. One thing they DO NOT do (and this one's my favorite), is "Gerry out of the way of the music". That phrase drives me mad. In fact, I believe they are doing the complete opposite.They are getting in between the crap wire inside your amplifier going to its binding posts, and the crap wire in your speaker going from its binding post to the drivers. Adding expensive speaker cables does not miraculously unlock hidden detail and a vast, expansive soundstage that's just waiting to get out of your amplifier.
That's nonsense. If that were the case, then your amplifier would be wired with the same expensive cables. Expensive cables IMO are adding a certain signature of their own based on cable geometry and materials used to give you the perceived illusion of the soundstage you're listening to.
