To All Cable Deniers, 1 Very Simple Question.

And yet another perspective right here…a different angle on a question:

In an ecosystem of a high end audio system, how do power cords affect sound of electronics based on their noise rejection properties, alloy and gauge of conductors, braiding geometry and alloy and plating of AC and IEC prongs? Can the reduction in susceptibility to EMI and RFI and a reduction in EMI emissions by power cables improve the overall sound quality?
 

Response:

In a high-end audio ecosystem, the power cord is often viewed not as the "end" of the power grid, but as the primary gateway for the component it feeds. While it doesn't "add" quality, it acts as a filter and a delivery mechanism that determines how much performance is "lost" to environmental factors.
1. EMI/RFI: Rejection and Emission
Electricity doesn't travel in a vacuum; it exists within an electromagnetic field. Power cords act as both antennas (receiving noise) and transmitters (broadcasting noise).
 * Susceptibility (Inbound): High-frequency interference from Wi-Fi, cell signals, and LED dimmers can ride the AC line. If these enter the component, they can bypass the power transformer via capacitive coupling and pollute the ground plane, raising the noise floor.
 * Emissions (Outbound): Digital components (DACs, Streamers) and Class-D amps generate significant high-frequency switching noise. A shielded power cord prevents this noise from "leaking" out and contaminating your sensitive preamp or turntable signal cables sitting nearby.
> The Result: Reducing this noise typically results in "blacker" backgrounds (lower noise floor), allowing micro-details and subtle room cues in the recording to become audible.
> 
2. Geometry and Braiding
The way wires are woven or spaced—the geometry—is a passive form of noise control.
 * Inductance & Capacitance: Specific weaves can lower inductance, which allows for faster current delivery.
 * Common Mode Rejection: Like a balanced XLR cable, certain braids (like a "star-quad" or complex Litz weave) use phase cancellation to reject RFI without needing a heavy metallic shield, which some argue can "compress" the sound.
3. Gauge and Current Delivery
The gauge (AWG) determines the "current reservoir" available to the component.
 * Transient Response: For power amplifiers, the power cord must deliver massive "gulps" of current instantly. A larger gauge (lower AWG number, like 10 or 12) reduces DC resistance, ensuring that the voltage doesn't sag during heavy orchestral swells or deep bass hits.
 * Overkill? While a 10AWG cord might seem like overkill for a 15W DAC, the extra headroom often results in a more "effortless" and dynamic presentation.
4. The "Last Inch": Alloys and Plating
As discussed previously, the prongs are the mechanical interface. The synergy between the base alloy and the plating acts as a final tuning stage:
 * Base Alloys: Most high-end cords use OCC (Ohno Continuous Cast) Copper, which has virtually no grain boundaries. This prevents the "diode effect" (where signals distort across crystals in the metal).
 * The Plating Signature:
   * Gold: Usually adds a hint of "richness" and tames aggressive high frequencies.
   * Rhodium/Silver: Known for "speed," transparency, and high-frequency extension.
5. Can it improve overall sound quality?
Yes, by way of preservation. A power cord cannot make a $500 amplifier sound like a $5,000 one, but it can prevent a $5,000 amplifier from sounding like a $2,000 one.
By reducing EMI/RFI and optimizing current delivery, you are allowing the component’s Power Supply Unit (PSU) to work under ideal conditions. When the PSU doesn't have to "fight" high-frequency noise or current bottlenecks:
 * Rectification is cleaner.
 * The DC voltage fed to the circuit is more stable.
 * The signal-to-noise ratio is maximized.
Summary of Effects
| Feature | Primary Sonic Benefit |
|---|---|
| Shielding/Braiding | Clarity, "Black" backgrounds, better imaging. |
| Thick Gauge | Dynamic impact, bass authority, "weight." |
| Silver/Rhodium Plating | Resolution, air, and "fast" transients. |
| Gold Plating | Smoothness, midrange warmth, and "musicality." |
 

I hope the above sheds a bit more light and presents a bigger picture for us to view the effects of power cords, etc within the context of an audio system. 
You could choose to wear blinds if you want. 

this post is needless as OP is apparently a sorcerer now. if you can hear differences enough to spend massively, your choice. I have on the other hand had experiences with friends who are cable pilled and they have let me borrow their cables and they even set it up with my system and I was totally blindfolded and I came out of the experiment more staunch in my doubt of cables doing anything when there are more present issues such as room/speaker coupling, listening distance, speaker itself being tonally coherent and so many more factors have precedence before one should even think about cables. 

So my cable denial is rooted in actual experimentation that was done with my cable loving friends and acquaintances and I have ended up converting all but one. Doesn't mean I stop being friends with them.

The fact that one cannot hear differences between cables is not evidence that there is no difference. It's evidence that a given individual cannot hear the difference. 

@kofibaffour you’re absolutely right. If your system and room acoustics suck, buying better cables is a waste of money. In addition, if you can’t tell any difference between components or cables when your electronics, speakers and room acoustics are tuned, your hearing sucks and you should cut your losses and sell it all and buy yourself a compact affordable system to enjoy music.