The new LSA Signature 50 Monitor "Disruptive Product"

I've heard that their Signature 80s were not so disruptive at the recent AZ AV Club Speaker Fest.

This one definitely seemed to be disruptive. Apparently smoked some very highly regarded competitors, many better than LSA.

Buchart Audio S400 MkII

can anyone explain the web site https://www.underwoodhifi.com/

?

The LSA Signature 80 was one of the poorest performers.

The ATC SCM11 and KEF R3 monitors tied for second.

The Triangle Comete monitor came in third.

The judging was done by the attendees, audiophiles and music lovers, not reviewers or forum shills.

@grislybutter -- explain what?  It's an online retailer that sells audio gear. Some of it is from other manufacturers, and some of the gear is their own house brand - LSA. 

@mlsstl 

the colors, the design, the logic, the missing info, the lack of structure, the redundancy, all that. I am not asking for much, just the minimum of consistency and transparency.