So you think wire conductors in cables are directional? Think again...


Here is a very relevant discussion among physicists about the directionality...the way signal and electrons should flow... based on conductor orientation. Some esoteric, high-end manufacturers say they listen to each conductor to see which way the signal should flow for the best audio quality.

Read this discussion. Will it make you rethink what you’re being told and sold?

https://www.physicsforums.com/threads/is-a-copper-conductor-directional.975195/
edgewound
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Scientific discussion will not dissuade the "true believers" from their beliefs about qualities they attribute to wire.
Cable companies use clever advertising to prey upon the gullible and insecure to gain marketing advantage!
People with vested interests (manufacturers and customers) have a stake in maintaining their claims that cable A is sonically "better" than cable B - without the validity of proper A/B tests. Like religion their beliefs/claims are entirely fsith-based.