advice on pricing uncommon gear

Unfortunately, the re-sale price on uncommon gear is pretty low in general. People want to buy the brands that get lots of advertising/reviews. Those brands hold their re-sale values well. Little known brands tend to suffer on re-sale value, which is unfortunate for the seller, but good for the buyer.

I bought a used CODA amp on the used market for about 80% off of the list price. It works and looks great. CODA is as good as a lot of the Krell, Threshold, Levinson, Classe and Rowland amps that I've heard and owned, but they do not advertise or pay for reviews. So their re-sale value suffers. I'm afraid that is what you are up against.

06-12-13: Tobb
I agree with Jmcgrogan2 thee isn't better value any where than Coda when it comes to high end SS.
Their resale is good too!

Yeah, Coda's resale value is great......for the buyer! LOL!

06-14-13: Tobb
Yeah, Coda's resale value is great......for the buyer! LOL!
More importantly how many do you see for sale?

Very few, mainly because they don't sell as many as the other big name brands that advertise, like Classe and Krell. When you don't market your brand, you don't sell many units, hence there are fewer pieces on the used market.

Pretty simple math, Klyne and Clayton Audio are also small manufacturers that do not advertise. You won't find many of their units on the used market either. :)

Obviously I struck a nerve Tobb. I'm sorry, I have no affiliation with Coda outside of owning one of their amps. Obviously you have some sort of stake in Coda gear.