Why the huge increase in the price of Sonus Farber Amanti G5 speakers.

When the size of your market shrinks you have to reduce the volume of your output which consequently increases the production cost per unit. Supply and demand.

I can understand magnets getting more expensive in the states (Tariffs), but Italy has no beef with China.

 

The price increases are due to a single word: Tariffs!
 

I currently work in the A/V business & just recently, Speakers & receivers from all brands have gone up $100 to $2000 dollars: To name a few, Denon, Audio Technica, & Bowers and Wilkins. So I don’t see why Sonus Farber would be any different.

Somehow, televisions have avoided these huge increases. I fear that these huge increases will nail the coffin shut on audio because someone who might have afforded the investment a few years ago is now priced out of the market.

that word is banned here. "You bring politics into discussions"

@gano 

I hate politics!

 And you will never see me post about politics, but tariffs are sometimes non political and have been around for decades. What’s happening in the US today is not political.  It’s one man’s view of taxation being used to control other countries with the benefit of potential income for the US government.  There are people on both sides that love/hate them.  For me so far, they made my car more expensive ( but not 20%) and a few of my groceries more expensive. But if I was in the market for a new pair of speakers, that big of an increase would definitely make me look elsewhere.
Getting back to my original post, I could be wrong, but I don’t believe the US has enacted 20% tariffs on the EU yet and Italy is still status quo with China, so rare earths are not the problem.  So why did Sonus Farber raise their prices so much? Someone from Australia ( forgive me for not remembering who) said that SF  prices went up 27% across the board. Here it’s almost 20%. Someone else suggested it was the new owners being greedy and sadly that might be the correct answer, but it surely can’t be good for their business.

It was asked as a non political question.

@curiousjim I am sorry I didn't mean to annoy you. My comment was thinly veiled irony. The mods often tell me that if I say it's raining outside, it was political and must be deleted. (Someone flagged it>must be political>must be deleted)

In this environment, when companies are forbidden to be honest about what raises the prices, we must call everything out, otherwise we will soon be in a regime even the other side would hate to live in. I think we will soon find out.