Oh, tough one, sort of. Being a musician I tend to hear differently. Different things stick out, different things are less noticed. Being a drummer the rhythm is what hits me, lyrical content, hardly ever. So what I hear is very important to what I enjoy. However, I would say it is ultimately about the music. I like all of the relatively few albums I own, and all were very specially purchased. But, I usually grab the ones that SOUND the best overall. So both for me...