Sound of cables breaking in?

When I try cables, of various types, I find that when I first put them in, they give me a little taste of what they will sound like after they are broken in. Then, things get strange, and the sound can vary all over the place, until they finally settle in.

Who else has similar experience? I'm thinking people sometimes give up on a particular cable during this volatile period, and never get to what it really sounds like.