Ever feel like a "low dollar" customer that your dealer doesn't think worth their time?


I'm a careful researcher for audio gear and I also understand the value of brick and mortar stores. I am not OCD and I am not an irascible haggler. Indeed, I have told my local stores that if they carry something I like, I will buy from them and not try to find it cheaper on the net. I have purchased major pieces of gear from them.

Nevertheless, one local shop is erratic in how it treats me. Emails can take a long time to get acknowledged, and often exchanges take several back-and-forths to get clear questions answered. This shop sells gear at my price point and up to 10x more (think Wilson speakers, $7k power cords). I often feel I'm more like a fly buzzing around their heads than a valued customer trying to establish a customer-dealer relationship. I am trying to be loyal, but it makes me want to shop online. I could be reading the situation wrong, but this is definitely a pattern.

Has anyone else had the sense that they were too much of a "low dollar" customer to be worth the dealer's time?
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Showing 1 response by northman

I appreciate this thread very much. I've haunted stereo stores since around 1975, and I've certainly experienced my share of places that are unwelcoming. Luckily, I found a store owner in New Haven, CT, who was open and generous, I stuck with him for thirty years even though I moved five hours away. 

What I find especially strange is that there's almost nothing to do in high-end stores unless you're being helped. It's not like a furniture store where you can try the different couches, or even Best Buy where you can fool around with the electronics. I don't feel comfortable moving speakers or cables, connecting speakers to different amplifiers, putting on my own music, or messing around with the gear without permission/encouragement. I had this experience at a New Hampshire store earlier this year; I spent at least half an hour wandering around, I even made a couple friendly remarks to the men working there, but no one welcomed me or offered to help, even though as far I could tell it was a very quiet weekday afternoon with no customers in the place. I would say that I was studiously ignored. After a while I left; needless to say, no one said a word as I walked out. It's a pity; I guess I take Harbeths off my list?? Or cut my ponytail? (I should say that the owner of the store wasn't there. He has a good reputation and I don't mean to impugn the store. And, yes, I had emailed with him before I drove down.)

As others have said, it's a weird experience to be ignored or slighted, especially when one is ready to spend $10k or more.