I've tried both in my system and ended up buying the G08. Tonally, the two players are more similar than different. They both sound very natural with a slight bias toward warmth, but the CX-7 is a little warmer than the G08. The main reason I bought the G08 was it has a deeper soundstage and higher resolution than the CX-7. You can hear some low-level things clearly with the G08 that are lost below the noise floor on the CX-7. The G08 is somewhat sensitive to ICs. I've found Kimber KS-1130 to work well in my system (Rowland/Soliloquy 6.5).