Thoughts between Onkyo Icon P-80/M-80 and Eversolo DMP-A10/AMP F-10

Onkyo is old school, Eversolo is the new kid on the block. 
Am excited about Onkyo new direction they have taken. Until someone can prove me wrong, Eversolo gets pushed so much because they give the dealers a much bigger cut.  

Been really pleased wtih the DMP A10 myself. Not sure where the perception of dealers having a higher percentage markup on Eversolo came from - it is acutally the other way around, the profit margin at msrp is higher on most other more expensive brands.