I'll echo what I think most are implying: It's the current trend. I also agree with what folk are saying about APAC in that they prefer gold tones. I had an SP3 in the gold color. It never bothered me enough to trigger my OCD though. Same with my CJ Premier 6 that's gold as was most CJ gear. (Likely to stand out from competing ARC gear. :) I admit I'd love to get one of the Taiwan-only ARC SP10's in gold as I think they look stunning... But it's all kind of moot for me. You see, my wife asked kindly if I could conceal my gear somehow as it lives in the living room...No worries! So I custom spec'ed a large Ikea amoire and except for the ARC VS110, it all happily lives in there. I usually keep it closed even when playing which helps with isolation.
Cheers all!
Cheers all!