The ignorance of SACD & DVD-A marketing idiots....


Let's see....how to make a new format fail...well:..

1. Make it cost more....so less people will buy the
discs....that way you won't be able to make up the R&D
in volume.

2. Make sure that it is either hard or costly for a
equipment manufacture to use the format in their gear.

3. And thank you DVD-A.....make the case a new/strange
size so that the case will not fit into most Buyer's
storage units/racks.

And please add any of your thoughts.... Am I unhappy with this all.....hell yes....both formats are better...and I have my favorite.... And thank you to the folks that developed these formats....but Sony and all you others...fire all of your marketing people...
whatjd

Showing 1 response by trelja

In my opinion, it was a real shame that Sony dropped the ball on so many fronts when it came to SACD.

Sony Music, a different division than the hardware end of the business, should have stopped stamping CDs altogether. Instead, EVERY disc they put out should have been hybrid SACD providing the sonic benefit of the higher resolution format, with the back compatibility to play in any machine.

The hardware folks should have stopped producing CDs players across the board. At that point, ONLY build SACD players, be it home, car, or portable.

The final straw for me was when Sony Music showed up at a big annual industry event way back, and were ready to throw their support behind DVD-A. Were I CEO of Sony, anyone at Sony Music who had ANY involvement in this whatsoever and voiced even the most half-hearted support, from the lowest mailroom clerk to the top executive at that division would have been fired as quickly as they could be identified.