The ignorance of SACD & DVD-A marketing idiots....


Let's see....how to make a new format fail...well:..

1. Make it cost more....so less people will buy the
discs....that way you won't be able to make up the R&D
in volume.

2. Make sure that it is either hard or costly for a
equipment manufacture to use the format in their gear.

3. And thank you DVD-A.....make the case a new/strange
size so that the case will not fit into most Buyer's
storage units/racks.

And please add any of your thoughts.... Am I unhappy with this all.....hell yes....both formats are better...and I have my favorite.... And thank you to the folks that developed these formats....but Sony and all you others...fire all of your marketing people...
whatjd

Showing 4 responses by seakayaker

How about this: Distribute your SACDs to Best Buy, et.al., but don't bother to provide and PROMOTE an advertising/marketing/sales kit for store "managers" and department employees. This way, when the hapless, but cash-flush Audiogoner shows up (who, stupidly enough, is not downloading his MP3's for free from Napster) appears and asks, "Where do I find the SACDs, please?", he is greeted all 'round by slack-jawed, blank stares reminiscent of Gomer Pyle seconds before he utters one of those classic quips like "That don't seem [sound] right..."

IF, by chance, repeating the question in various simplistic, but hopefully instructive ways finally spurs some dawning (but still nebulous) relative awareness or recognition in one of the hipper employees, hapless AGer may be informed, "Oh, THOSE... Well, I think we have SOME mixed in with the rest of the CDs." There will not, of course, be a store inventory list. Happy hunting!
Ncarv, Sony pretty much killed its own well-bred horse through multiple incompetencies. It's just like them to decide the carcass needs further flogging. But, as usual, who's still paying attention? ... A sliver of the audiophile population, which is a sliver of...