Is KEF no longer relevant?


It seems to me that 20 years ago Kef was quite a respected speaker manufacturer. Granted I knew far less back then about audiophilia, but for someone just starting out, that was my impression at the time.

Although Kef still makes speakers in the $5,000 - $15,000 range, they never seem to be the subject of serious discussion here on the 'Gon. These discussions are dominated by a group of the usual 20 or so suspects that we hear about over and over again. And no disrespect meant against that group - they are mostly, if not all, great speakers to be sure. But Kef certainly at one time was a pioneering and extrememly respected brand. What happened? Is this because they lost their "sound" after Raymond Cooke died? (an accusation I remember reading somewhere) Or are they just perceived as a "yesterday's news" brand?

No doubt there are many happy Kef owners out there who may answer this thread telling me how great their speakers are, even by today's standards, and I have no argument with them - I am a former Kef owner and very fond of the brand - but they clearly are not "darlings" of this forum. What happened?
studioray

Showing 1 response by standstill

Marketing and promotion is the way to make something relevant these days. Maybe for whatever reason, KEF has not been doing too much in this respect. In any case, for those now in our 50s, KEF 104ab may be our first love that is never forgotten. Just now, yes, now, I am searching local Craigslist to see if someone is selling 104ab. After so many years, I am going back to my first love; that with oval passive bass.