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I just puked

The rockers and heroes of my anti-establishment youth, and the psychedelic days of the 1960's and 1970's have all "sold out" by selling their music copyrights, either directly or indirectly, and classic songs are now being used as commercial beds for all kinds of corporate CRAP, usually cars, trucks, or SUV's. Just heard the Who's "Happy Jack" used as a bed for the Hummer H2. Talk about incongruity!!! Think John and Keith are turning over in their graves?!! Excuse me, gotta run...after writing this post, I feel the urge to vomit again. B.T.W., anyone familiar with the Fools song "Sold Out"? It should be an anthem for the aging rockers of the 21st. century. How much money do these rebels turned whores need anyway?
fatparrot

Showing 2 responses by spindrifter

spindrifter
105 posts
 
You know I wish they would put a bit of fun into this stuff. Like the Kiss tune "I Want To Rock And Roll All Night" behind a Viagra ad and Ozzy's tune "Crazy Train" behind an Amtrak commercial. There are alot of fun tunes to be used behind ads to give them a bit of a twist, but of course this will NEVER happen. Cheers, Lee
spindrifter
105 posts
 
This is another good thread. The gross commercial use of this familar music is done of course to target our age group. Some of you, at this point, are in control of a large portion of the consumer dollars.The artists, as mentioned earlier, are not always in control of the rights to their own work and have lost the say in what is done with it. Who knows if Nick Drake's estate has control of his songs or even if Chris Isaak has control over "Wicked Game".It is too bad to hear some of the tunes used in such a way but american business will find a means to help market product in any viable way possible.This has been going on for many years and will continue to do so.I remember reading a few years ago that Micro Soft paid Mick and Kieth an obscene amount for the right to use "Start Me Up' for one of the incarnations of Windows.Cadillac paid Led Zep some fantastic amount or "Rock N' Roll" which has had by far the longest and most constant run of any song used in an ad I know. It was first used during the super bowl a couple of years ago and has been used constantly right up to the present. You know as bad as it is it always makes me smile the first time I hear an old nugget on a commercial. Like last night when I heard "Happy Jack". I used to play that tune over and over again way back then. The surest cure for all this is just to shut the TV off and donate it to your favorite charity. ;^)

Cheers, Lee
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