Darko’s video was good. I will hear them sometime soon.
But yes for me it would be a “sound bar”. Something I could hook up to a TV/Apple TV and have a complete system that the wife and kids could use daily but I could also put music on from time to time. That to me is how these products will be used. Something that looks nice and sounds nice with out a mess of wire/boxes.
I am not a huge Kef fan so they would never be in my main system but as a second system? Sure why not, they are pretty good with no real flaw. Maybe these will change my mind on Kef. The pro options are just a little too ugly for my tastes.
But most of use have a bunch of extra gear. I have 4 pairs of speakers, multiple amps, etc and just build out the living room with the extra gear I have around. My second system is now much better than what I started the hobby with as a main system… my wife is pretty tolerant though. I could put a big pair of JBL horns in the living room and she would not care. Her only request is no gloss black boxes.