The reason that manufacturers designs vary is because no one single design has been proven to be superior.+1000!!! At the risk of beating a dead horse, virtually every design is a compromise. The "best" designs are those whose compromises have an end result that most closely matches the end user's value system. And that's leaving implementation (which is equally important) out of the equation altogether.
Designer/builder talent, parts quality and implementation are major factors involved.
Not to be flip, but that's why there is not only chocolate and vanilla, but also Ben & Jerry's and Hagen-Daz.