Why Are We Breaking Our Brains?


A master sommelier takes a sip of red wine, swishes it around a bit, pauses, ponders, and then announces: “…. It’s from a mountainous region … probably Argentina … Catena Zapata Argentina Malbec 2020.” Another sommelier at a fine eating establishment in a major city is asked: “What would you pair with shrimp?” The sommelier hesitates for a moment then asks the diners: “What shrimp dish are you ordering?” The sommelier knows the pairing depends on whether the shrimp is briny, crisp, sweet, or meaty. Or some other “house specialty” not mentioned here. The sommelier can probably give good examples of $10 wines and bad examples of $100 wines. And why a good $100 wine is worth … one hundred dollars.

Sommeliers do not have a master’s degree in biochemistry. And no one from the scientific world is attempting to humiliate them in public forums for “claiming to know more than a little bit about wines” with no scientific basis to back them up. No one is shouting “confirmation bias” when the “somm” claims that high end wines are better than cheap wines, and well worth the money.

Yet, guys and gals with decades of involvement in high performance audio who claim to “hear differences” in various elements introduced into audio chain are pulled thru a gauntlet of scientific scrutiny, often with a great deal of fanfare and personal invalidation. Why is there not a process for “musical discovery” for seasoned audiophiles, and a certification process? Evaluator: “Okay, I’m going to change something in the system. Tell me what you hear. The options are interconnect upgrade, anti-skate calibration, removal of acoustical materials, or change in bitrate. Choose one.”

How can those with pretty “sensitive antennas” and years of hands (and, ears) on good gear convince the technical world that they are actually qualified to hear what they are hearing?

Why is it viewed as an inferior process for seasoned professionals to just listen, "swish" it around in their brains for a bit, and comment?

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Showing 1 response by macg19

Great analogy OP. 

Baylinor, I drink way more wine than beer, but beer has become as complex and interesting as wine and audio.  

As others have stated, a somm must be able to identify a wine in detail, blind, to get certified, and there are different levels. I have a friend that is a top level somm and he did it just for fun. 

For us laypersons, the rules are simple.

1. If you like the wine, it is good. No matter what anyone else says.

2. If you like the sound of your component/rig, see rule #1. 

No certification required.

The best resource is an honest, brick and mortar audio dealer but from what I hear from y'all is these are getting harder to find.