They should build it into one of those massage chairs.
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I think it's a grand idea! I read many people selling on Audiogon for the reason of downsizing, they are not as into the complicated gear as they once were. This is a perfect solution for them, and the price is right. These are the people that iFi should sell to, one possible target audience. And people who are looking for a second system, many are selling pieces they were collecting for a second system that never made it to daylight, this chair is the perfect second system, put it in any room and you're done! I would not give up my system for one but I still would love to have one in another room. And at under 4 G's it's very doable. It's on my want list. I think that non-audiofiles would not be convenced, of course hearing is beleiving but non-audiophiles, or someone who is not that into music playback equipment, would think 4 grand is a lot to part with for a surroud sound chair. The audiophile market is the place to sell this chair, to the people listed above. Just my thoughts on the subject, I'm not an advertising agent or anything, but that's what this forum is about, who agrees with me and who doesn't?
The audiophile world definitely needs an audiophile chair. But no shakers or built-in anything like that are needed. Just a comfortable chair with swivel and recline and/or rock. BUT, THE BACK HEADREST MUST BE THIN, ENTIRELY BEHIND THE HEAD, NOT CAUSING SOUND REFLECTIONS TO THE EAR. There is only one chair like this I have seen like this (google audiophile chair) and it looks weird and costs $8000. I bought a standard recliner and hope to be able to have a furniture repair person modify it to be like that $8000 chair. Many super serious audiophiles have table or office chairs which also have no headrest above the shoulders. But those chairs are not comfortable for many people. Also many people sit on couches near a wall, but that is almost never the correct "sweet spot" for listening to an audio system. The sweet spot is usually at least 4 feet from the back wall.