Go with option 2. SVS is a great company ,they have free shipping and a 45 day return policy.
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Personally, I'd go for a pair of subs - but a pair of 13 Ultras might be overkill for your room. I'd discuss it with SVS - and I wouldn't be surprised if they suggested that you step down to a pair of 12+. Either way, that's a pair of high performance subs that you're looking at.
I personally use a pair of 12" Rythmik subs in a similarly sized room (95+% music) and they do a tremendous job. On the rare occasions that video is employed and the lowest frequencies are present (effects) their performance has been beyond reproach.
I suspect that you'd be very happy with either of the SVS choices, the Rythmiks, a pair of 12" JLs, or a pair of the higher end 12" Hsu subs. All have credentials - be it a personal audition or a recommendation from trusted friends/contacts in addition to excellent test bench performance.
Good luck on the hunt - but I think you'll have a hard time going too far wrong.
I second the suggestion of multiple subs, and also Rythmiks. I went from one REL Storm to two Rythmiks and never looked back. On top of sounding great, Rythmiks (with their PEQ amp) have multiple setup options to help tailor to your room.
Consider also 3x12" Rythmiks, given your budget. Not that you need the SPL, but to help smooth the room response (especially interesting for HT). See Earl Geddes approach to setting up multiple subs. Works great for me.
JL subs are fantastic, but I'll take 2 Rythmikss vs 1 JL any day.
Go for the two SB13 utras from SVS. You must read the rave reviews(27-5 stars and 36-5stars to the PB13Ultra. I have one SVS PB13 Ultra and contemplating another, or buy an SB13Ultra and have one of each, or selling and getting two SB13's. My room is 18x21x8. If you get two, just make sure you EQ them. I will run my SVS AS-EQ1 calibration when I finnish my room.