I don’t think that deep IT database conversion affects the top-layer user experience... we’ve done database conversions in the background plenty of times and left the user experience alone until like 2 AM on a Saturday where you switch things to point at the "new" database. I am not an IT expert but we’re going on day 5 now of these issues. It does not seem to be a routine database update to me. The entire sales side of the website is down completely at the moment.