if you're reading this then you already know...

Anybody else notice the laziness in ads lately? Seems to be getting worse especially in commercial ads. Every ad exclaims "if you're reading this then you already know" everything there is about how amazing product xyz is and all its technical features and have of course seen all the reviews. The ads in question then proceed to provide no links and no further information.

This is still a hobby forum. Please take the extra 2.5 minutes to provide YOUR perspective and maybe some information. If I "already knew" everything as the ads claim - I guess I'd be plugging my iPOD into my BOSE system for perfect sound 'cuz they claim the same thing
;)