How would you get into the biz?

Hi Erik,
Just about 18 Months ago, my old friend that started the old Marcof Electronics and myself came very close to starting a line... We were going to injection mold a cabinet and have powered speakers with Dac’s built in... I didn’t see any problem starting. Get a couple of reviews, , go to something like an Axpona and a RMAF and we’d be off and running.... Just a decision to grab dealers in this economy or sell online or distribute through online retailers. How you sell your product is the biggest challenge these days.

@ebm  


"This is as clear as mud!!.... so is coffee, but I still like it. 

@erik_squires 

Erik,  If you ever want to get started at something feed me a pm... I've never shared my daytime job on a forum. Looking at the comments above are things that I take for granted... when I truly left the audio world,  I followed my degree (broadcast journalism).... today I am Vice President of a full service advertising agency....  The above folks speak the truth, but I don't think that 99% of anyone has an idea of where digital marketing is going and/or what its going to take to use it in our ever changing online world... Just a peak.... If you want to start a web business today, right now,  If your website does not have Artificial Intelligence, very soon, you won't be able to properly gather data.  We drive thousands of leads to websites through social media. SEM on its on is tough, So,  just some food for thought... Overall,  our audiophile community is fairly small.  I still believe that you get your product in a decent publication,  show it as a couple of well attended shows.  Make the product accessible and affordable,  then get any type of decent distribution and you'll take off. (of course,  you need a great product that can make it on its own merit)  
 Good luck,  I hope this helps,  Tim

@erik_squires 
@randy-11

I have no doubt that Erik can design a top notch speaker that will compete... I think the issue lies is that as an unknown,  you have to clearly build something that is extra ordinary or a huge value that isn't normally done... To build a GREAT 2 way at a decent price will be very hard to compete with, You'll certainly sell a few, but I wouldn't plan on making it rich that way.  Just too many out there already doing it.

Sounds like seanheis1 and whyowhy liked what I was looking to do...Ok, for those that don't get it,  read my 1st post.   We had  15, 10 and a 6 1/2 in versions.