You're missing my point.
I'm referring to the age old rule in marketing about it being much easier to sell to an existing customer.
In both these instances the brands wouldn't be in my future consideration set - and the products are very good.
Does brand aftercare for used gear make sense?
Recently, I've purchased some used gear and got in touch with the (boutique) brands themselves post-purchase for a couple of things:
1. Whether I could trade their used product for a newer model. After initially saying yes, they went dark.
2. Bought a different brand's product (used) from our favourite used gear marketplace and got in touch with said for a manual as it came without and there was nothing on their site or online anywhere. Didn't even receive a response.
Of course, I don't believe used products deserve customer service, but there is genuinely no chance of me now buying further into their ecosystem.
I'm so done with boutique brands. I'm selling up and getting a pair of ATC SCM40As and a Hifi Rose.