BD & 240hz.


I watched "G Force" yesterday on the new Samsung 55" that goes for $6200. The picture looked more like video than film. Is this an artifact of the combination of BD and a higher signal or is the TV's newer technology?
Convert?fit=crop&h=128&policy=eyjlehbpcnkioje1mdeyntm4mtasimnhbgwiolsicmvhzcisimnvbnzlcnqixx0%3d&rotate=exif&signature=49cd4df5b64539bc27534126f648a4e860be10c839d0c3135b33caac9d978c30&w=128tabl10s
I have seen this on BB demo's as well. I believe this called the "Soap Opera Effect" and is basically a characteristic of LCD/LED technology.

Perhaps turning on the 24fps feature would lessen the "fake" effect?
It's very disturbing at first.