Audiogon and the Hi-Fi Mags


As a longtime reader of both TAS and Stereophile, I do not recall ever having seen any discussion in either of those magazines about Audiogon and its impact on the two-channel audio business.

To me, Audiogon is by far the biggest story in high-end audio in the last ten years. If it is in fact the case that the two main hi-fi rags have never discussed the advent of Audiogon and its impact on the industry even casually, let alone do an article or feature piece on it, that is curious, especially because both magazines have columns devoted to developments in the hi-fi industry and regularly run feature pieces about industry developments. Not to cast aspersions, but I know that many manufacturers and retailers do not like Audiogon and believe it to have a pernicious affect on the industry (it has created a huge market for used components and on-line sales of new products that suppress sales of new products sold through traditional dealer networks / the counter argument is that Audiogon has greatly expanded the high-end hi-fi market generally, creating much greater knowledge of and demand for new products and after-sales service from all sources), so could it be that they have exerted pressure on the magazines to keep quiet about Audiogon? It is also the case that the hi-fi rags get taken to task a lot in Audiogon threads (sometime fairly and sometimes unfairly, in my opinion), so this may be a reason why we don't hear about Audiogon in the magazines. Lastly, are the mags incompetent and have just missed the story? For whatever its worth, I know that Audiogon has advertised in one (perhaps both) of those magazines.

I let my subscriptions to TAS and Stereophile lapse last year, so perhaps they have treated the subject and I have missed it? If the subject has not been treated, does anyone know whether any B-school has done a case study of Audiogon's affect on the industry? If yes, I'd love to see it.

Perhaps Kal and others associated with the magazines have some insight that they would care to share?

Please temper your comments so this thread does not get pulled.
raquel

Showing 1 response by sean

If people are selling gear on Agon, wouldn't it be logical that they are doing so probably because they want to upgrade or at least replace it with other gear? The fact that they would either have to buy new gear or more used gear, possibly from their local dealer or here on Agon, should demonstrate to the "glossy rags" that such sites actually ARE beneficial to the audio industry & dealers in the long run.

The problem is that most dealers are piss-poor when it comes to customer relations, which turns potential customers away from them. This means that the increased turn-over in gear that might allow people to buy newer gear from them is being bypassed by others selling gear on the net simply because they want to avoid the "snob factor" that most "audio salons" bring with them to every transaction.

As such, the dealers with fair price structures and good customer service don't fear Audiogon, it is the shysters that could care less about their customers who are the "sworn enemies of Audiogon".

As to the glossy rags, you can be certain that they feel the heat from all of the internet forums AND the internet based magazines. While most of this has to do with the timeline of available information in print, a lot of it has to do with the ease that one can obtain info on the net, therefore negating the importance of the glossy rags and "guru" reviewers. The fact that many of the "reviewers" that are currently writing for glossy rags aren't worth the paper and ink that they are printed with only compounds the situation. This is not to say that the glossy rags and reviewers don't have their place, as some of them are surely worth the paltry sums that an annual subscription costs.

As far as "heavyweights" hanging out at AA or at Agon, i think that each forum has benefits and drawbacks. Quite honestly, the signal to noise ratio at AA is much, much higher on AA than it is here at Agon. As such, one ends up having to not only post in a different manner, but also take on a completely different mindset when posting there.

To be honest, AA surely has a greater volume of input, but at the same time, i don't think that it has the same "feel" that we can find in the threads here. As one of the founding members of AA, the first person to contribute funding to AA ( other than Rod, the founder of AA ) and someone that has sponsored several different "fund raisers for AA, quite honestly, i feel more comfortable here at Agon than i do over at AA. That's why i tend to post here more than i do there.

If any of you have seen my posts at AA, it's not because i can't stand "toe to toe" with the "heavyweights" over there either, as i've directly debated several different and very well known manufacturers of gear, quite a few EE's and even some of the "hi-fi mag" reviewers being discussed here. In fact, i like heading over to AA just to kick some heavyweight ass once in a while. Doing so keeps me sharper and on my toes for when it really counts, like when i post here at Agon : ) Sean
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