Actually, Fatcataudio, the customer support and preselling will end up in a call center in the Phillipines or India!
I agree with the notion that there is room for the Dell model or the Accenture model. This means either direct from the manufacturer sales and support or a total cradle to grave systems and support approach by individual dealers united in a feudal network of sorts. Thus, there is profitable scenario for limited production, hi-end makers and dealers only. Given that restrictions on internet sales are on shaky legal ground due to restraint of trade issues, the opportunity is for the manufacturer to support demonstration/territory dealers only. There are two cases, viz, the dealer that services the territory or who does the demonstration gets the credit for the sale no matter what. So if the client sees the product on-line and buys it on-line from a dealer at zip code xxx, the credit goes to the dealer where the client lives, zip code yyy. If the client has a demonstration at dealer, and buys it online or from another dealer, the demonstrating dealer gets the credit. Demonstrating dealers have the option to then work with each other to refer out of town customers to their local dealer, especially if this is reciprocated. (State sales tax collection issues would be manageable.) However, given the emotional age of most audio manufacturers and dealers, the probability that these enlightened scenarios, that some manufacurers like Accuphase and Sound Labs are trying to support, will manifest for the good of the discerning client, is doubtful at best (for the mainstream) unless the manufacturers not only have sound business practices but have good ability to read the character and integrity of the dealer and create a true dealer community. If dealers do not all hang together, they surely be hung individually, to paraphrase, was it Paine? FATCATaudio is right, the internet is the noose.
I agree with the notion that there is room for the Dell model or the Accenture model. This means either direct from the manufacturer sales and support or a total cradle to grave systems and support approach by individual dealers united in a feudal network of sorts. Thus, there is profitable scenario for limited production, hi-end makers and dealers only. Given that restrictions on internet sales are on shaky legal ground due to restraint of trade issues, the opportunity is for the manufacturer to support demonstration/territory dealers only. There are two cases, viz, the dealer that services the territory or who does the demonstration gets the credit for the sale no matter what. So if the client sees the product on-line and buys it on-line from a dealer at zip code xxx, the credit goes to the dealer where the client lives, zip code yyy. If the client has a demonstration at dealer, and buys it online or from another dealer, the demonstrating dealer gets the credit. Demonstrating dealers have the option to then work with each other to refer out of town customers to their local dealer, especially if this is reciprocated. (State sales tax collection issues would be manageable.) However, given the emotional age of most audio manufacturers and dealers, the probability that these enlightened scenarios, that some manufacurers like Accuphase and Sound Labs are trying to support, will manifest for the good of the discerning client, is doubtful at best (for the mainstream) unless the manufacturers not only have sound business practices but have good ability to read the character and integrity of the dealer and create a true dealer community. If dealers do not all hang together, they surely be hung individually, to paraphrase, was it Paine? FATCATaudio is right, the internet is the noose.